What tools are out there?

I need an overview of common tools available – free and otherwise.  If free, can you get ones that do not have as much advertising?

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Strategies?

I would like a  strategy to bring back what I’ve learned and start the process of planning for more social media integration within my own organization.

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Success stories and their secrets

What are some examples of similar type organizations using social media successfully and how they were able to integrate social media into their organization from changing attitudes all the way to implementation. Did they have to contract out? Who did they use? What was done in-house?

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Finding the right tools for your social media project

How to know which social media tools best fit our particular organization.

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Capturing an older audience

How do you engage/attract older audiences through social media?  Is there a risk that efforts to maintain blogs and other interactive message channels exclude a large segment of stakeholders?

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Looking ahead

What’s next?  Where are forward thinking firms looking?

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Strategy vs. Tactics?

Strategy vs. Tactics – What are some best practices that government (Crown Corporations) can follow when developing a social media strategy?  What is the best way/place to dedicate limited resources? 

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How Can I Push My Sr. Leaders to the Other Side of the Social Media Fence – Successfully?

What is your experience with/how would you/how did you deal with selling the idea of social media to executives who may not know about it, or may not be on board 100%.  Some may have an interest in it, or at least recognize that a lot of companies and people are involved, but how to push them off the fence onto the “yes” side?

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To Censor or Not to Censor?

What are your thoughts on to censor or not to censor (aside from the obvious derogatory comments that would have to be removed)?  When does it start sounding too canned or “cleansed”?  What are the pros and cons?

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Is there a frequency standard for maintaining updates?

Is there a standard that’s good to follow for frequency of updates?  And does this change depending on the channel (i.e.:  Can you update a blog less frequently than Twitter? Or should you??)

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